Chips Franchising

CHIPS are one of the UK’s leading independent retailers of computer game hardware and software. Based in North East England, CHIPS was established in the early 1980s. The company first looked at franchising in the late 90s, as a result of interest from prospective franchisees, and appointed The Franchise Company to help with developing a viable franchise format and system.

Following a feasibility study, we developed a complete franchise package, infrastructure and business plan. We also developed retail and franchise operations manuals, franchisee training programmes and the franchise agreement, and then launched the franchise at the National Franchise Exhibition at the NEC in October 2000.

We developed and executed a PR campaign, which resulted in the CHIPS franchise getting significant exposure during the launch period in a wide variety of national, local and franchise media, including a front page feature in Business Franchise Magazine.

We are now retained to help the business to achieve national coverage and become the leading independent computer games retailer in the UK, via franchising.

Ovenu Franchising Ltd

Ovenu is an oven valeting service which was established in 1994 and by 2001 the company had 18 franchisees operating. Ovenu approached The Franchise Company in 2002, seeking help with expanding its operations and further developing its franchise system.

The Franchise Company has assisted Ovenu in a number of areas including its franchise marketing, recruitment and procedures. We’ve designed and produced new marketing materials and been involved hands-on with recruiting new franchisees.

Nova International

Nova International are organisers of the Great North Run (amongst other events) and approached The Franchise Company with a view to expanding their operations overseas. Following a feasibility study, we developed a complete franchise package, infrastructure and business plan.

The Franchise Company initially assisted Motivation & Co to develop it’s franchise system and documentation and now provides ongoing support re franchisee recruitment and franchise network development.

The Rangers Shop – Rangers Football Club

Rangers Football Club is one of the leading clubs in the Scottish Premier League as well as being one of the biggest in the UK. Its football team has a strong following and this is reflected by the popularity of its club shops, which sell million of pounds worth of retail items to supporters of the club. There are currently 15 shops based in Scotland and Northern Ireland.

Rangers approached The Franchise Company to conduct a feasibility study to see if the expansion of their retail format – The Rangers Shop – was a viable option. The Franchise Company completed a feasibility study looking at issues such as potential franchisees, franchisee profile and franchise related issues such as the franchise agreement etc. Additionally, work was done to develop a financial model as the basis of the proposed expansion plans.

Palletways

Palletways are one of the UK’s biggest next day delivery and freight transportation companies and have a large presence throughout the country. The company wanted to expand its operations both in the UK and Europe and approached The Franchise Company.

Following a feasibility study, we developed a complete franchise package, infrastructure and business plan.

Tiffinbites – V8 Gourmet

Tiffinbites is an Indian fast food concept which was developed by Jamal Hirani and has outlets throughout London. The company is innovative in the way it services food, via its tiffin concept. Tiffinbites wanted to expand its operations through franchising and approached The Franchise Company to assist in its development.

Following a feasibility study, we developed a complete franchise package, infrastructure and business plan. We also developed an operation and franchise manuals, franchisee training programmes and the franchise agreement. The company also worked with Tiffinbites to develop extensive marketing material to promote the franchise.

Prudential

Prudential are one of the worlds leading insurance and financial services companies. Seeing an opportunity in parts of the financial services market, the company wanted to establish a network of franchisees who would work to build businesses with these gaps in the market. To help them, they approached The Franchise Company.

Following a feasibility study, we developed a complete franchise package, infrastructure and business plan, and worked closely with the company to develop recruitment strategies and marketing materials which promoted the franchise to the wider financial services sector.