FRANCHISE RECRUITMENT AND NETWORK DEVELOPMENT

Our broad experience in recruiting franchisees and franchise network development is a priceless asset to any franchisor, experienced or novice alike.

All experienced franchisors are aware that the success of their entire franchise operation is utterly dependent not just on recruiting only high quality franchisees, but on recruiting them in the right areas, at the right speed and for a sustainable cost. Moreover, they also know, usually through painful experience, that the converse is true: recruiting unsuitable franchisees can be disastrous to the entire network; recruiting them too slowly or for too high a cost can mean the franchisor business is not viable; too quickly can lead to them struggling through lack of support, and so on.

We've been recruiting franchisees (for our clients and for ourselves) for years now and, like experienced 'head-hunters' or employee recruitment consultants, have developed the process into a fine art. Our experience in franchise marketing maximises the number of enquiries from high grade prospects in relation to your budget. It also maximises the chances of only the best prospects being taken on. Finally, our tried and tested systems and procedures ensure the management of the franchisee recruitment process is slick, efficient and professional.

Our Franchisee Recruitment Services

We will customise our service according to your requirements, either advising, training and hand-holding to enable you to become more successful in recruiting franchisees, or we can play a hands-on role, handling much of the recruitment process on your behalf. Our services include:

• Developing structured systems and procedures
• Producing appropriate forms and documentation
• Developing a detailed franchisee profile
• Developing and implementing a franchise marketing plan
• Producing franchise marketing materials (franchise sales brochure, recruitment advertisements, exhibition stands, press releases, etc.)
• Handling and screening franchise enquiries
• Interviewing prospective franchisees
• Providing ongoing information to canditidates and guiding them through decision-making
• Helping canditidates produce a business plan and raise finance
• Guiding candidates through start-up

To find out more about how we can help you become better at recruiting franchisees, click on the 'Contact Us' button at top left.