Marianne Smith: The Franchise Recruitment Journey (Pt. 1)

About this Event

A short, high-impact presentation as part of the Franchise Company First Friday Workshops.

Assessing how using the right marketing approach at the right time in the Franchisee journey can make a big difference to success.

Covering the first three stages of the journey, namely; 1. Attraction 2. Consideration 3, Trial.

This is a great sessions that opens the thought-process as to where to focus efforts on the Franchisee Recruitment strategy!