A second, short, high-impact presentation as part of the Franchise Company First Friday Workshops.
Assessing how using the right marketing approach at the right time in the rest of the Franchisee journey can make a big difference to success.
Covering the final three stages of the journey, namely; 4. Conversion / On-boarding 5. Franchisee Retention 6. Advocacy.
This is another great session that continues the thought-process as to where to focus efforts on the Franchisee Recruitment strategy.