Lucy Archer: Can ChatGPT replace your PR Team?

_{We are back with a bang after the summer break with a very controversial topic looking at the use of ChatGPT in franchise PR campaigns. Our guest for this session is Lucy Archer from REV PR.}

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About this Event

Originally Aired: 14 September 2023 1:00 pm Topics Covered:

PR
Technology

We are back with a bang after the summer break with a very controversial topic looking at the use of ChatGPT in franchise PR campaigns. Our guest for this session is Lucy Archer from REV PR.

ChatGPT - How far can it really go in replicating (or bettering) the function of a PR team?

REV PR work across the franchise sector with a wide range of franchisors in both recruitment and service PR. If you think you know which way Lucy will jump then you may be in for a surprise – but join us anyway to find out what she really thinks - bearing in mind this could have been written by a Chatbot - but was it really?